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The Power Of Hugs: My Huggies® Hug Plan & Giveaway!

January 19, 2017

Huggies Hug Plan, No Baby Unhugged, National Hugging Day

Those of you who know me IRL can attest that I’ve always been a hugger. Every chance I get, I’ll wrap my arms around those I love and give them a big squeeze. So it shouldn’t come as a surprise that I plan to do the same with bebe once he’s born in March. To be perfectly honest, I’ve already kickstarted hug time. Every morning I cradle my arms around my rapidly expanding belly and give him a gentle embrace. To my surprise, he responds immediately — I’m convinced he feels my love even at 32 weeks (that or I’m cramping his condo space lol). That being said, I can’t wait for my very first real, skin-to-skin hug. Which is why I’m really excited to celebrate National Hugging Day on January 21, 2017 by filling out a Hug Plan and running a special little giveaway (more on that below)…

 Huggies Hug Plan, No Baby Unhugged, National Hugging Day

What Exactly Is A Hug Plan?

Informed by research around the power of skin-to-skin for babies by Dr. Christine Chambers and Dr. Marsha Campbell-Yeo, the Huggies® Hug Plan is a two-page document (download it here for free) that you fill out to ensure your baby receives hugs according to your wishes. Much like a birth plan, the Hug Plan outlines your preferences — that way your doctor, midwife, and/or nurse know you want skin-to-skin hugs immediately after birth. I’m planning on hugging my little one before his cord his cut, before he’s cleaned off with a towel and during the “golden hours” (for 1-2 hours after he’s been diapered). And I’m putting hubby down as the alternate hugger because we both believe that there’s nothing more powerful than hugging your baby for the very first time (grab some tissues before watching this video)…

Why Is A Hug Plan Important?

You see, I’ve always understood the importance of hugs intrinsically, but now there’s research that shows how powerful hugs can actually be for bebe. Benefits like helping lower a baby’s response to pain, stabilizing his/her heart rate and oxygen level, improving his/her social skills, aiding brain development, improving breastfeeding and helping him/her recover faster with as little as 2-minutes of skin-t0-skin care! All of these findings (and many others) are outlined in The Power of Human Touch for Babies white paper, developed by the Canadian Association of Paediatric Health Centres in partnership with Huggies Brand. Essentially, the brand is not only developing soft diapers for our babies every day, but they’re also helping raise awareness of the benefits of hugs for baby. Amazing, right?! As an expecting mom I’m a huge supporter of this initiative so filling out a Hug Plan was definitely a no-brainer for me.

Baby’s First Hug

You’ll have plenty of time for regular hugs in future years, but with newborns, it’s all about skin-to-skin bonding (also known as Kangaroo Care). So if you want the amazing physiological and psychological benefits for baby, you need to spend loads of time holding him/her against your bare chest with a receiving blanket covering their back. Remember: baby should only be sporting a diaper to maximize the skin-to-skin benefits. Sadly, due to a range of circumstances, not all parents can be there to give baby the hugs they need. To address this, Huggies® has stepped up by funding and facilitating hugging programs in Canadian hospitals via their No Baby Unhugged initiative — woot! This means more babies will get the cuddles they need…

You, too, can show your support for hugs and receive a free pack of Huggies diapers by becoming a No Baby Unhugged mom online here.

National Hugging Day Giveaway

Although I’m a firm believer of hugs every dayI am super excited to partner with Huggies® Brand Canada to celebrate National Hugging Day (January 21st, 2017) by giving THREE new or expecting moms a Huggies® Hug Box each! The Hug Box, which contains an assortment of Huggies diapers and wipes, is specially designed to hug a pregnant mom’s belly. To enter, just leave a comment below and tell me what you think of the world’s first Hug Plan (you can read more about it here) OR share your first skin-to-skin experience if you already have a newborn. Make sure to also fill out the Rafflecopter entry (that’s how the winners will be randomly selected).

a Rafflecopter giveaway

Wishing you all the best of luck and hope this post inspires you to hug your little ones. I know I’m counting down the days to my very first hug!

Huggies Hug Plan, No Baby Unhugged, National Hugging Day

This post was sponsored by Huggies® Canada. As always, all reviews and opinions are my own. If you’re a new mom or mom-to-be like me, I highly encourage you to visit nobabyunhugged.ca to download the Hug Plan for free to ensure your baby receives hugs, according to your wishes.

28 Comments

  • Reply
    Kait
    January 19, 2017 at 8:50 am

    I love this plan. With the arrival of our little one 7 weeks away, we are looking forward to our first hugs and pre-cord cutting as well. I love this initiative.

    • Reply
      Solmaz
      January 19, 2017 at 7:58 pm

      Congrats on your little bundle! Hope it’s a healthy and happy delivery

  • Reply
    Lauren Catlin
    January 19, 2017 at 8:56 am

    First I heard of this! Very interesting.

    • Reply
      Solmaz
      January 19, 2017 at 7:59 pm

      Me too! Think it’s a great initiative.

  • Reply
    Marra
    January 19, 2017 at 12:00 pm

    I love the world’s first Hug Plan! I’ve printed it out to bring to the hospital with me. I plan on doing skin-to-skin with my little girl when she arrives in 2 months. I think there are so many benefits to this. I would love one of these Hug Boxes and the chance to use Huggies on my little one. Thank you so much for the information and the chance!

    • Reply
      Solmaz
      January 19, 2017 at 8:00 pm

      When are you due?! I’m on March 17th (or so they say). How exciting!! Congrats to you. Thanks so much for taking the time to enter — good luck!

  • Reply
    Stephanie
    January 19, 2017 at 3:24 pm

    I think it is a wonderful idea!!

    • Reply
      Solmaz
      January 19, 2017 at 8:01 pm

      Isn’t it? Those videos really got to me. Think it’s an amazing initiative. Gets me excited for our first hug!!

  • Reply
    Andrea
    January 19, 2017 at 6:56 pm

    I think this hug plan is great because it’s designed to enhance your own birth plan immediately after birth. Skin to skin hugs and all forms of touch are important and definitely beneficial to the health and development of babies. Love this idea!
    Congratulations to you! Enjoy every moment because time flies! 🙂

    • Reply
      Solmaz
      January 19, 2017 at 8:06 pm

      Yes! Do you have/did you have a birth plan? I haven’t made one yet, but am thinking about it. Time DOES fly. I can’t believe I’m already 32 weeks!! Planning on squeezing this little man as much as I can.

  • Reply
    Matthew
    January 19, 2017 at 8:02 pm

    I completely support this and my wife and I are excited to experience it when our little one is born in 2 months. I’m excited to see the baby crawl during skin to skin and I’m hoping to get some skin to skin time myself, once baby has had a chance to snuggle hug mum and attempt a feeding.

    • Reply
      Solmaz
      January 19, 2017 at 8:09 pm

      Great to hear Matthew and congratulations!! I’m due in 2 months as well and very excited. I also think dad skin-to-skin time is SOOOO important so I’m thrilled that you’re already planning your snuggles. Good luck!

  • Reply
    Natty
    January 19, 2017 at 8:26 pm

    I am so happy I made a hug plan. My midwife was on board already which made things easier. Those first moments with your baby are priceless. I’m so happy I was able to make those most of mine.

    • Reply
      Solmaz
      January 19, 2017 at 8:33 pm

      My midwife is too! Super excited to hold the little man.

  • Reply
    Elaine
    January 19, 2017 at 8:27 pm

    You are looking amazing! I did a lot of skin-to-skin with my guy but I wish I had a hug plan so I could have been more conscious about it!

    • Reply
      Solmaz
      January 19, 2017 at 8:35 pm

      I’m sure you gave him tons of skin-to-skin that will benefit him forever and ever 🙂

  • Reply
    Jazz
    January 19, 2017 at 10:58 pm

    I love this idea! Giving it to the nursing team on delivery day!

    • Reply
      Solmaz
      January 20, 2017 at 12:25 am

      Sounds like a great plan! I’m handing my hug plan over to my midwife asap.

  • Reply
    Violet Smith
    January 21, 2017 at 12:27 pm

    I have never heard of this but hugging from the moment of birth is definitely important. I thought it was just automatically done

    • Reply
      Solmaz
      January 21, 2017 at 11:58 pm

      Me too! But the length of time and the skin-to-skin is a factor a lot of people don’t think about I think.

  • Reply
    em
    January 21, 2017 at 7:36 pm

    i never followed a hug plan but when we brought her home i loved every minute of holding her skin to skin and watch her sleep.

    • Reply
      em
      January 21, 2017 at 7:38 pm

      btw congrats on your lil one. enjoy every minute as it goes by so fast

      • Reply
        Solmaz
        January 21, 2017 at 11:59 pm

        Thank you!! It’s already flashing by so quickly — I can just imagine when he comes out!

    • Reply
      Solmaz
      January 21, 2017 at 11:59 pm

      Sounds like she got all the skin-to-skin love she needs! Congrats 🙂

  • Reply
    Pam
    January 22, 2017 at 9:10 am

    I think it is very important that new moms get some time to do this right away.

    • Reply
      Solmaz
      January 22, 2017 at 12:30 pm

      Me too, Pam! I’m a huge advocate of the initiative and hope many new moms are too.

  • Reply
    Arienne
    January 22, 2017 at 8:39 pm

    Wow what a wonderful initiative! I never would have thought about creating a hugging plan nor did I realize all the benefits of skin-to-skin contact for babies. I’m expecting my first child this summer and will be putting a hugging plan together now 🙂 Can’t wait to hold this little one in my arms!

    • Reply
      Solmaz
      January 22, 2017 at 9:47 pm

      Ahhhh I’m SOOOO excited to be a mama with you. Hope these kids like travelling as much as we do 🙂

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